To create a buzz around the achievement of JCI Accreditation, the gold standard in global healthcare, which won Nassem Al Rabeeh the title of the largest JCI-accredited private multi-specialty medical centre in Qartar.Media
Print and DigitalChallenge
To reach the public in Qatar directly and help them understand how Naseem Al Rabeeh provides treatment facilities, which stand apart in the healthcare arena.Solution
A series of print and digital campaigns with the help of which we succeeded in establishing the achievement of JCI Accreditation and what it means in terms of quality and care.Result
The digital push gave a wider yet direct reach while the print media spread the word across Qatar and carried with it more information to the public.